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MVP: PLDT Home, a bright spot

PLDT Home continues to serve as anchor for revenue growth of the country’s largest integrated telco, posting yet another impressive performance for the first quarter of the year.

Describing it as one of “two bright spots”, PLDT Chairman Manuel V. Pangilinan (MVP), PLDT Home surged from January to March this year with fiber-only revenues reaching ₱14.7 billion.

This is a 7 percent increase or almost a billion peso higher compared to year-ago levels.

“(PLDT) Home is the most promising,” Pangilinan said today during the first quarter briefing for 2025.

He also pointed to Maya, the fintech arm, as the other bright spot for PLDT
In its disclosure to the Securities and Exchange Commission, PLDT Home revenues for 1Q totals to ₱15.2 billion where 97 percent of come from fiber, representing now a 97 percent share in income, a 5 percent increase in 2024. Legacy revenues now account for only 3% of total Home revenues.

“Home continues to set the industry standard for value and loyalty, with the highest average revenue per user (ARPU) at ₱1,493 and the lowest churn rate at just 1.99%. Subscriber momentum remains robust, with PLDT Home reaching a total of 3.47 million fiber subscribers as of end-March 2025, driven by 101 thousand fiber net adds during the quarter,” the disclosure report stated.

“Notably, 80% of new subscribers opted for higher-value broadband plans, reflecting strong demand for premium connectivity experiences. Growth will remain fueled by continued fiber expansion, rising demand for high-speed connectivity, and the appeal of bundled offers that add value to the customer experience,” the report furthered.

Maya, on the one hand, ended the quarter with ₱44 billion in deposits (+49% YoY), cementing its leadership as the #1 digital bank by deposit base and customer count, with 6.8 million customers (+88% YoY). Loan disbursements reached ₱28 billion for the quarter (3x YoY), bringing total disbursements since inception to ₱120 billion. Maya also maintained healthy asset quality, with a 3.5% NPL ratio—well below industry averages. Maya is scaling its consumer platform through deeper product offerings. On the consumer.

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